I said, ‘Mr. Prime Minister, I’m looking into your eyes, and I don’t think you have a soul.’
Nothing in the attitudes of those whom these children meet in any capacity should whisper of anything but kindness.
Here’s a quick summary of our four favorite ways for getting more followers on Instagram and Tumblr.
1. Post great content.
First, you need to post content people actually want to see. Instagram and Tumblr are all about the visual aesthetic, so embrace it. The best brand content shows off a product in an alluring or inspirational way without feeling too much like an advertisement. It’s okay to have a personality on these platforms, so don’t be afraid to let your authentic brand voice show.
For example, what works for Sephora:
Is very different from what works for Denny’s:
But both are being true to their audiences and authentic in their brand voice.
2. Time your posts appropriately.
The most successful Instagram and Tumblr accounts post at least once a day, and typically not more than five times a day. If you’re looking for the best time to post to these platforms, post outside traditional US business hours.
3. Find and follow interesting people.
Try searching on a hashtag related to a topic you’re interested in, and follow people posting content you like. If fans are talking about your or your brand, give them a follow back and engage with them - they’ll appreciate it. Basically, if you follow new people, many of them will follow you back.
4. Use (hash)tags.
Hashtags increase content discoverability, so use them in your posts. Adding a hashtag is the single best way we’ve found to get content in front of new audiences.
Need help optimizing your Instagram and Tumblr content? That’s what we’re all about at Union Metrics. Let’s talk!
Anderson Cooper is the most followed broadcast journalist on Twitter. Wonder how he and the others who made the list do it?
Elizabeth Breese analyzed the habits of the most followed journos on Twitter.
All of that, though, pales to the one-two punch of Islamophobia and xenophobia perpetrated by Breitbart News, which excitedly reported last week on the discovery of a “Muslim prayer rug found near the border in Arizona.” The “prayer rug” turned out to be an old Adidas soccer jersey, but the story nonetheless got a Drudge link and rattled around the conservative blogosphere as proof that dangerous Muslims were sneaking into America through Mexico.